Pierluigi Bacci, BacciPress: publicity communication furnishings, pr furnishings, consultation business furnishings, Florence furnishings, press office in Italy and international, public relationships, publicity Florence, advertising planning, press releases, Silverwares Argenterie Giovanni Raspini, Giovanni Raspini, Giovanni Raspini Bronzobianco, Wald, Novità Home, Detta Dada children's fashion, PR Food, Wally fragrance, parfumery, cosmetici;

ita |  eng
  •  RASPINI - COCCODRILLO
  •  Wally 1925
  •  My Boutonnière
  •  Giovanni Raspini
  •  Talco profumato
  •  Fiesole, vista da Firenze
  •  novità home
  •  Elisabetta Delogu
  •  PENTOLE Sapore & Benessere
  •  TORTA PISTOCCHI
  •  WALLY - TUSCAN PERFUMERY
  •  Moneta Clothing in Casentino
  •  WALLY 1925
  •  UCCELLINI PUEBCO
  •  FIESOLE
  •  Moneta Clothing
PRESS RELATION OR EDITORIAL PR

The editorial PR and the Press Agency in the furnishings sector and in the fashion world, allow to make the products known and to publish them on all the periodical magazines, feminine and familiar mass-media, on monthly publications regarding furniture and fashion and on specialized reviews, on periodical columns, communicating with the general public of  final consumers and raising awareness among all the sections of the opinion leaders.
A good relationship with the press is one of the pillars of  communication activities and it is often the only communication activity pursued by many companies. Press acts as a resonance box and harmonically binds all initiatives and parts of a project, it leaves a memory that can be used in different ways, expanding consensus and intelligently handling dissent.
A proper and constant relationship with the press is therefore an important aspect of communication activities of any company, because:

  •     it gets and reinforces the image;
  •     it informs and works as a connective tissue for the entire set of actions carried out;
  •     it enlarges the catchment area of the message, takes it throughout different segments of the public: from consumers to influent people, from public opinion to specific operators etc.
The means to obtain quotes, reports, publications stimulating requests for materials, opinions and interviews, to be, in short, a "point of reference" in this subject, are simple but precise.
We must first activate an archive of images and a “literature” of the company through which  the communication strategy can start. The Press Office will  make press kits through which it will be able to make the company and its people, the Brand and its products known.

 

 

PRESS REVIEW
THE PRESS REVIEW OF OUR CLIENTS
 

GIOVANNI RASPINI
D by Republica, Mode of summer: in the wicker bucket, silver bracelets in the golden bath by Giovanni Raspini.
 

Le Boutonnière
Timeless elegance for Cosmopolitan is a Boutonnière in the buttonhole!
 

ELISABETTA DELOGU
white Emotions. In GRAZIA a beautiful interview dedicates to Elisabetta Delogu about her work and her clothes.
 

Wally 1925
ELLE May 11, presents Ro Ro, the new Art Nouveau fragrance by Wally 1925
 

Novità Home
COSE di CASA di Maggio publishes the high tech white lamp Rusty, by Novità Home
 

WALD
IO DONNA, April. The Tajine Sapore & Benessere in the home Marocco style
 

Argenterie Giovanni Raspini
Marie Claire, May - The Bronzobianco and Iron "Panther" Candelabrum
 

Torta PISTOCCHI
Claudio Pistocchi and TORTAPISTOCCHI at Salon du Chocolat
 

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