PIERLUIGI BACCI & ASSOCIATES
An office of consultation and PR communication, specialized in the field of furniture that since 1984 offers flexible services that range from Press Agency to Editorial PR, from the organization of happenings till the presentation of new products, from the concept of instruments and means of communication (catalog, coordinated image, house organ) till the advertising planning.
The difficult task is not to communicate, but to understand what and to whom to communicate.
“The efficiency of our profession as Editorial PR can not be measured on the basis of the width of a smile but by exchanging information, images and symbols. A daily work of creativity, organization and management that allows communication to be targeted, not generic.
We plan communication actions and events that tend to enhance the mark in view of specific targets and we promote Press Relation actions and Press Agency that aim to be the bridge between the company and journalists, that in their turn will be the liaison between the magazine and readers.
A “rationalisation of the emotion” that passes through the concept of made to measure instruments and through the diffusion of short, concise, essential releases: information supported by good pictures, favouring the concept of each newspaper, knowing that the attention can be obtained only through an intelligent selection of topics and products.
We like to communicate news, describe products, make goals that have been reached and goals that have still to be reached known but above all we love to tell and transmit emotions.
A company is not just made up of figures, catalogues, products but also of knowledge, skill, competence, work. And behind everything, in any company, there are people, ideas, dreams.
We are all more vulnerable when we abandon ourselves to imagination, living a dream through the turmoil of emotions.
If this spark illuminates our interlocutor, certainly the message will “spread far and wide”.
P.B.
The difficult task is not to communicate, but to understand what and to whom to communicate.
“The efficiency of our profession as Editorial PR can not be measured on the basis of the width of a smile but by exchanging information, images and symbols. A daily work of creativity, organization and management that allows communication to be targeted, not generic.
We plan communication actions and events that tend to enhance the mark in view of specific targets and we promote Press Relation actions and Press Agency that aim to be the bridge between the company and journalists, that in their turn will be the liaison between the magazine and readers.
A “rationalisation of the emotion” that passes through the concept of made to measure instruments and through the diffusion of short, concise, essential releases: information supported by good pictures, favouring the concept of each newspaper, knowing that the attention can be obtained only through an intelligent selection of topics and products.
We like to communicate news, describe products, make goals that have been reached and goals that have still to be reached known but above all we love to tell and transmit emotions.
A company is not just made up of figures, catalogues, products but also of knowledge, skill, competence, work. And behind everything, in any company, there are people, ideas, dreams.
We are all more vulnerable when we abandon ourselves to imagination, living a dream through the turmoil of emotions.
If this spark illuminates our interlocutor, certainly the message will “spread far and wide”.
P.B.
In the index book STYLE-fashion, public Vanity Fair a silver bracelet of Giovanni Raspini as symbol of a luxury dark.
BANQUET of Ego, a transparent bell that covers and it protects... not only the sweets. SALE & PEPE proposes it for the sweets for the summer.
Enter, ctrl, esc, enter are the great keys that Novità import introduces as soft pouff.
Dr. VRANJES, Ancient Shop of the Chemist with his/her delicate fragrances in a beautiful page that MarieClaire Maison has wanted to devote him.
A great room with three lampadedis Banci: Zarah (two redheads and a white), drawn by Luca Bojola.
A photo to double page on Vogue Sposa introduces us to the genuine tastes of Umbria, as the used dishes "Memories of Country" of Wald.
Decorums of the tradition, rigorously done to hand that you/they represent shoots of flowers of field
